These days, 61% of small businesses do not have a website. About 25% of these businesses cannot be found online at all. If you are a veterinarian without a website, imagine all the clients that will end up at another veterinarian practice just because your clinic did not have a website, and they did? In this digital age it is more important than ever to have a website, and there are distinct benefits to having them done professionally. Here are the three most important reasons.
- Be found.
- Save time.
- Stand out.
When people want to find a vet, they might ask their family or friends, but most of the time they will get online. About 93% of all online experiences these days start with the use of a search engine. If you have a website, consistent to your brand and identity, potential clients will be able to distinguish your business apart from that of your competitors. Being found starts with having a website that accurately portrays your clinic, your brand, and the services you offer. Professional designers can do this for you.
Who has any time to build a new web page when there are clients to serve, and sick animals to care for? Veterinarian websites can be particularly difficult to build, because you may want to provide lots of information on your services, pricing, location, hours, and policies. Rarely will a simple one page website do the trick. In order to build a quality website, you might have to take time away from your practice. If you outsource the build to professionals who are familiar with the veterinarian practice as well as web design, then you get the best of both worlds.
Some veterinary website designers offering professional website services can also provide you with veterinarian marketing. This is important for veterinarian websites that might otherwise be buried by the competition on a search engine. Ranking first on a search engine is extremely important, because more than 75% of search engine users choose high ranking sites over paid advertisements. Let professionals build you a beautiful website, and also get it ranked on a search engine where customers will see it.
When potential clients start searching online for veterinarian websites, trying to figure out which vet to bring their pets to, will your website stand out? Make sure that clients can find you, and that your clinic is accurately represented online by leaving the website design to professionals. Not only will you have more time to do what you do best, but you will have the opportunity to serve more clients in need of your services, who otherwise would not have known that you were available.